Vitamania: Our Obsessive Quest For Nutritional Perfection

Vitamania: Our Obsessive Quest For Nutritional Perfection

Catherine Price


"Absorbing and meticulously researched." -- The manhattan Times

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"[M]easured, humorous and interesting. . . . if you would like supplementations to outlive (you do), you want to learn this book." --Scientific American, foodstuff Matters
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"A hidden, many-faceted, and pressing story." --Booklist, *STARRED*
Should I take a multivitamin? Does nutrition C relatively hinder colds? am i able to get sufficient nutrition D from the solar? Are supplements secure? How a lot of every diet do I need? 

In Vitamania, award-winning journalist Catherine rate takes readers on a full of life trip throughout the previous, current and way forward for the mysterious micronutrients referred to as human supplements --  an event that incorporates poison squads and political maneuvering, irradiated sheep grease and smuggled rats. Part historical past, half technological know-how, half own exploration, Price's witty and fascinating booklet finds how supplements have profoundly shaped our attitudes towards consuming, and investigates the rising technology of ways what we devour may well have an effect on our offspring for generations to come.

When supplements have been came across a trifling century in the past, they replaced the future of the human species through combating and curing many terrifying ailments. but it wasn't lengthy sooner than supplementations unfold from labs of scientists into the area of meals agents and started to tackle a lifetime of their very own. by means of the tip of the second one international conflict, supplementations have been to be had in varieties by no means earlier than noticeable in nature--vitamin gum, nutrition doughnuts, even diet beer--and their luck confirmed meals brands that including man made supplements to in a different way nutritionally empty items may well persuade shoppers that they have been fit. The period of "vitamania," as one Nineteen Forties journalist referred to as it, had begun.

Though we have received a lot from our include of supplements, what we've got misplaced is a vital feel of standpoint. supplements might be necessary to our lives, yet they don't seem to be the single vital elements in nutrients. by way of procuring right into a century of hype and advertisements, we've got permitted the fake concept that specific nutritional chemical compounds can be utilized as shortcuts to health--whether they be antioxidants or omega-3s or, convinced, supplementations. And it is our vitamin-inspired hope for easy shortcuts that created ultra-modern nutritional complement undefined, a veritable Wild West of overpromising "miracle" ingredients that may be legally bought with none facts that they're potent or safe.

For the numerous contributors trying to maximize their future health and who think of supplements to be the keys to healthiness, Price's Vitamania will be a game-changing look at the roots of America's ongoing dietary confusion. Her travels to nutrition brands and foodstuff laboratories and army trying out kitchens--along along with her deep dive into the heritage of dietary science-- offer a witty and dynamic narrative arc that binds Vitamania jointly. the result's a page-turning exploration of the historical past, technological know-how, hype, and way forward for food. And her final message is either inspiring and simple: given all that we do not learn about supplements and meals, how to come to a decision what to consume is to prevent obsessing and easily embody this uncertainty head-on.

By exposing our notable mental dating with supplementations and hard us to query our ideals, Vitamania will not simply switch the way in which we expect approximately supplements. it's going to switch the best way we expect approximately food. 

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"[Price's] research, choked with scurvy-ridden sailors, questionable dietary vitamins and strong technological know-how, is either exciting and enlightening." 

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